Web solutions
E-commerce for brands with complex operations
E-commerce development with ERP, CRM, multi-warehouse, B2B/B2C, payment, delivery and product data integrations - for Latvia, the Baltics and international markets. The result: an online store that sells more and runs with less manual work.
€6M+ sold through e-commerce | 130+ web projects | 7+ years
E-commerce should support the business behind the sale, not only the customer journey.
An online store creates more value when it does more than take orders. It should also cut manual work, connect inventory, payments, delivery, CRM and ERP, and give your team a clear flow of data.
E-commerce solutions built by Brandsite have sold more than €6M. Our projects cover classic B2C retail as well as B2B, multi-warehouse setups, subscriptions, international markets and custom business logic.
What you gain when your store works as a system
Custom e-commerce for B2B and B2C - built around your sales model and ready to scale.
More completed purchases
A shorter checkout, transparent delivery costs and local payment methods help reduce cart abandonment. Performance and Core Web Vitals requirements are defined from the start of the project.
Less manual work
Orders, invoices, customer data and stock levels can automatically sync with ERP, CRM and accounting systems - without manual data entry between platforms.
Accurate stock across all warehouses
Stock from multiple warehouses and suppliers can be managed in one online store, with defined logic for which warehouse should reserve or fulfil an order first.
Ready for the Baltics and international markets
Languages, currencies, VAT logic, market-specific payment methods and delivery solutions are planned from the beginning.
Migration without losing SEO value
When migrating an existing online store, we prepare the URL map, implement 301 redirects, and check indexing and organic positions before and after publication.
One store for B2C and B2B customers
Customer groups, individual pricing, volume discounts and different ordering flows can all be managed within one system - without maintaining a second platform.
What e-commerce development includes
A smart all-in-one solution. From e-commerce architecture and UX/UI to checkout, payments, delivery, integrations, SEO and analytics. One team, one dedicated project manager, and everything you need - from structure and development to launch and ongoing support.
E-commerce architecture and UX/UI
Product and category structure, user journeys, filters, product pages, mobile experience, cart and checkout. The design is created individually for the specific brand and sales model. E-commerce solutions for bookings and ticket sales, B2C and B2B product sales, SaaS and subscription-based business models, as well as other custom commerce scenarios.
Payments, delivery and checkout
Local and international payment methods, parcel lockers, courier delivery, in-store pickup, delivery zones, VAT logic, coupons, discounts and custom checkout flows.
ERP, CRM, warehouses and automation
Synchronization of products, prices, stock levels, customer data, orders and invoices with the company’s existing systems. Multiple warehouses, suppliers and custom API integrationscan be managed within one connected e-commerce environment.
SEO, analytics and performance
SEO -ready structure, indexing logic, structured data, GA4/GTM e-commerce events, conversion tracking, Core Web Vitals and testing of the key purchase journeys.
Business model first. Technology second.
We don’t start a project with a predefined decision that the solution must be built on WooCommerce, OpenCart or as a fully custom platform.
First, we evaluate the product range, target markets, B2B/B2C logic, warehouses, integrations, automation requirements and planned growth. Only then do we choose an architecture that is technically sound and commercially sustainable in the long term:
- WooCommerce when a flexible, proven e-commerce platform is the right fit.
- Custom development when standard platform architecture starts to limit the business processes.
Development process
A transparent process - from research and SEO data to architecture, design, development, testing and further growth. Each step ends with a concrete result you approve before we move on. So you always know what's being done, why, and what comes next.
01
Research
We analyse your business, competitors, current store data and purchase journey - where customers drop off and where manual work piles up. Result: a research summary and the key growth opportunities.
02
Analyse & SEO
We research search demand for your categories and products, current rankings and competitor visibility. If your store is already live, we assess migration risks. Result: a keyword map by category and SEOrequirements for the structure.
03
Define
We agree on goals, features, integrations, priorities, budget and timeline. Result: a project specification and a fixed scope of work.
04
Structure
We build the category tree, filters, page hierarchy, data flows between the store, warehouse and ERP, and prototypes. Result: an approved structure and wireframe prototypes.
05
UX UI design
We design the key views - homepage, category, product, cart and checkout - with a focus on trust and conversion. Result: desktop and mobile design mockups.
06
Development
We build the frontend, backend, e-commerce logic and integrations. You can follow progress in a staging environment throughout the project. Result: a fully working store on staging.
07
Test & launch
We test the purchase journey, payments, integrations, speed and analytics. We set up 301 redirects and train your team. Result: a safe launch with no loss of rankings or data.
08
Growth
After 30 days we review real data - conversions, abandoned carts, search rankings. Together we build a development plan for the next 3-6 months. Result: a data-driven growth plan and ongoing support.
E-commerce projects with custom sales logic
E-commerce projects where the e-commerce solution was adapted to the company’s sales model, operations and data flow.
Portfolio
StrategyUI/UXE-commerceHICE Group
WordPress e-commerce for HICE Group with custom UX/UI, brand identity, protected digital downloads, bundle logic and SEO content strategy.
Back-endFront-endStrategyRoofmaster
E-commerce and unified system connecting 3 domains, 5-language B2B website for Roofmaster, integrating structured requests with Bitrix CRM and reaching SEO top 5.
Back-endFront-endStrategyAmbercar
Custom Laravel web app for a car rental platform with real-time availability, reservations, admin panel, pricing automation and CRM/ERP integration.Frequently asked questions about e-commerce development
Professional e-commerce development in Latvia typically starts from EUR 5,000, with the final cost depending on the design, integrations, number of languages, and required functionality. We work with businesses that view their online store as an important business tool - not those looking for the cheapest possible solution. The exact price is determined after assessing your needs.
E-commerce that works also behind checkout
Tell us how your sales process works today. We'll help you plan the solution that makes the most sense technically and commercially. We reply within 1 business day. The first consultation is free and without obligation.